“Freemsg: Chase, Did you attempt a wire transfer amount of $7500. Reply Y if recognized, Or NO to stop fraud.” How would you react if you received this text? Many people wouldn’t hesitate before replying. But the above text is from a criminal impersonating Chase Bank – and this scam cost the recipient $15,000. Such SMS-based fraud (or “smishing”) is … [Read more...] about Why are brands adopting a mobile first approach to combatting fraud and abuse?